Advertising as a source of business promotion


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Authors

  • Sagimbekova А.М. Sagimbekova А.М. Eurasian National University named after L.N. Gumileva

DOI:

https://doi.org/10.32523/2220-685X-2019-53-2-53

Keywords:

advertising, types of advertising, business, advertising technology, creative concept, marketing strategy

Abstract

In the article the authors consider the types of advertising activities, the impact of advertising on the demand for services and goods, advertising technologies, tasks and elements of advertising technologies, stages of strategic planning processes. Thus, the effective use of marketing communications allows to solve strategic and tactical tasks of the company related to the global mission of the company in the market.

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Published

2023-01-14

How to Cite

Sagimbekova А.М. С. А. . (2023). Advertising as a source of business promotion. Рroblems of Engineering and Professional Education, 53(2), 53. https://doi.org/10.32523/2220-685X-2019-53-2-53

Issue

Vol. 53 No. 2 (2019)

Section

Статьи